Monday, 4 April 2011

Film Main title and font...

For the main title of the show, I wanted to use something that related to the high school theme but was still quite fun and quirky. I came up with a list of possibilities and did some audience research to find which was the most popular:

NIN3 TILL THR33 (nine till three)
Schools IN
High Time
Grade A

The most popular was Grade A as it was related by all to the school theme. NIN3 TILL THR33 was popular as they liked the way I used the number '3' instead of the letter 'E' but the link to schools was less obvious. I thought the Grade A title would work well as it could be easily linked to a font such as written ones that are seen on school papers...

I tested out various fonts with the title to find which would work the best including ones called 'back to school', 'varsity' and 'school dashed script'.My favourite was the Varsity font as it was the most high school like, similar to letters on highschool cheerleading outfits and letterman jackets! The strike around the edge makes it stand out and the font is very clear, drawing attention, which is a requirement for a title.


I also wanted to finish the piece with the same font for the title. I added a zoom effect to make it memorable, to stand out to the viewers. However, as I have downloaded the font from an internet source, when I open Premiere, it reverts to a basic font. To prevent this happening when I export the piece, I need to have to font file open so that it can source the information.

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